Hosted & Sponsored by: Hotel Duval, Tallahassee
415 N Monroe St, Tallahassee

Create Awesome Value for Your Association: Lessons from ”Shark Tank” Startups and Innovative Companies

1 Hour CAE

Speakers: Bob Reed and Wendy Scott
Reed Scott Consulting

What do members and prospects need most from your organization? Are you able to successfully meet their expectations and offer solutions they can use? 
Successful start-up entrepreneurs and innovative companies have processes and tools they use to evaluate value and meet customer expectations - and these are available for association leaders too. Learn how to unearth REAL member needs - their pain-points and challenges, and translate those needs into valuable solutions you can deliver. Speakers Bob Reed and Wendy Scott share a practical, low risk, low-cost approach to innovation to help you grow and retain your membership.

Wendy Scott has served as an Executive Director/CEO, trainer and advisor to dozens of professional societies and trade associations for over 30 years. As a successful entrepreneur throughout her career, Wendy applies proven methods in innovation to strategic planning, member benefits, recruitment and retention initiatives. Bob Reed assists associations, professional societies, and business start-ups solve their most pressing problems while growing and sustaining their organizations and engaging members. In this special niche market, Bob works with and mentors start-ups in the U.S., Europe, and Asia and applies “startup” best practices to nonprofit organizations.

Registration Information

Registration Fees
FSAE Members: $30 after May 8: $35
Non-Members: $40 after May 8: $45

Questions? If you have any questions about this event, please call 850.222.7994 or email [email protected].​

Register Now

Cancellation Policy: Cancellation requests made in writing by 5:00 pm, Friday, May 10, will receive a full refund minus a $10 administrative fee. Cancellations made after May 10 WILL NOT receive a refund. There will be no refunds for “no shows.”

 Associate Members Make it Happen… 
Affordable fees are possible because of our Associates’ generosity and investment in FSAE.

FSAE is a CAE Approved Provider! 
This program(s) meets the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. Every program that we offer which qualifies for CAE credit will clearly identify the number of CAE credits granted for full participation, and we will maintain records of your participation in accord with CAE policies. For more information about the CAE credential or Approved Provider program, please visitwww.whatiscae.org.

As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for credit toward your CAE application or renewal professional development requirements.

Note: This program is not endorsed, accredited, or affiliated with ASAE or the CAE program. Applicants may use any program that meets eligibility requirements in the specific timeframe towards the exam application or renewal. There are no specific individual courses required as part of the applications – selection of eligible education is up to the applicant based on his/her needs.